Case Study
How we achieved massive ROAS for an Online Golf Store
Discover how we transformed Golf Paradise into a leading destination for golf enthusiasts. Through a strategic blend of SEO, Google Ads, Google My Business optimisation, Social Ads, and Social Media Management, we elevated their online presence, drove substantial traffic, and significantly boosted their customer engagement. Dive into our case study to explore the innovative techniques and impactful results we delivered for Golf Paradise.
The Solutions:
- SEO
- Google Ads
- Google My Business
- Facebook & Instagram Ads
Meet the Business
Golf Paradise Pro shop and driving range stimulator is located in St Ives. For over 30 years, they have been serving the golf equipment needs of upper North Shore golfers in Sydney, recently expanding to a broader outreach of national and international customers. They value their customer’s time and decision to shop online or in-store with them.
Challenge:
- Premier golf store, Golf Paradise, sought to enhance online visibility and sales across Australia.
- Offered an extensive range of premium golfing equipment.
- Known for providing great-value prices that were unmatched in the industry.
Golf Paradise is a premier golf store which approached Online Road to increase their online visibility and sales Australia-wide as they had an extensive range of premium golfing equipment at great-value prices which were incomparable in their industry.
Strategy:
- Developed a specialised digital marketing strategy.
- Implemented targeted Google Ads campaigns.
- Conducted comprehensive SEO to improve search engine rankings.
- Utilised Social Media Ads to reach potential customers.
- Targeted ideal customer characteristics, including location and demographics.
Our team crafted a specialised digital marketing strategy that included Google Ads, SEO and Social Media Ads so that the right individuals with the characteristics deemed as the ideal customer for the business such as; location, demographics, etc. could find the businesses’ offerings.
Results:
- Results in first month
- 231% increase in visitors
- 260% increase in organic traffic
- 115% increase in conversions
- Revenue growth from $25,000/month to now over $300k per month
Our tailored digital marketing strategy delivered outstanding results for Golf Paradise. By targeting the right audience and optimising their online presence, we achieved a substantial increase in key performance metrics. Visitors to their site surged by 231%, and organic traffic saw a dramatic 260% rise. This significant boost in traffic translated into a 115% increase in conversions. As a result of these efforts, Golf Paradise experienced a remarkable revenue increase in its first month, growing from $25,000/month to over $300,000/month.
Ranked 1st for the keyword “online golf store”
Our comprehensive SEO strategy propelled Golf Paradise to the top of search engine results, ranking 1st for the keyword “online golf store”. This prime positioning significantly boosted their local visibility, attracting more targeted traffic and establishing Golf Paradise as the go-to destination for golf enthusiasts in the St Ives area.
Golf Paradise Marketing Statistics
Results Achieved
Therefore, with tailored campaigns that targeted customers searching for golf-related products; Golf Paradise appeared on the top of search results for relevant keywords thus, helping them increase organic traffic by 260% and revenue by 400%.
The success of our digital marketing campaign for Golf Paradise demonstrates the power of a well-executed, multi-faceted strategy. By leveraging SEO, Google Ads, Social Media Ads, Social Media Management, and targeted customer profiling, we significantly enhanced their online visibility, traffic, and revenue
“Partnering with Online Road was a transformative experience. Their team not only provided expert advice but also took the time to understand our unique needs and goals. Their recommendations were practical, actionable, and delivered tangible results. We highly value their expertise and look forward to continued collaboration.“
Cindy Leong
Owner, Golf Paradise