Which Business Sizes Can You Help Grow Online?
Online Road has the capability and expertise to cater to ALL businesses with their digital marketing regardless of size ranging from SMEs to enterprise level clients. With years of experience in the industry and knowledge of digital marketing, we can achieve results regardless of what industry you are in. In particular, we specialise in growing multi-location retailers and restaurants, trades, and online e-commerce stores. We customise solutions based on the clients’ goals and objectives and implement comprehensive data-driven strategies to achieve successful results, as we understand that there is no one secret formula that suits all therefore there are no obstacles for us when helping your business.
How Does Online Road Know What’s Required To Grow My Business?
Years of experience in the industry allows us to achieve the same excellent results over and over again. Apart from just having clients across most industries, we also know how to deal with the challenges different industries present. Our team also engages closely with clients through meetings to thoroughly understand what they are fundamentally looking at achieving in addition to undertaking extensive investigations into the industry before starting any work so we understand the level of competition you will face and formulate how we will achieve good rankings for your keywords.
What is Digital Marketing?
Digital Marketing is the use of various digital channels used to connect with customers and is the easiest and fastest way to grow online. Digital Marketing is essential as nowadays more and more people are spending time online as an effective way of finding businesses to address their immediate needs and wants.
Digital Marketing consists of a range of different tactics and channels including: Search Engine Optimisation (SEO) which is the most popular one. It is the process where your website’s pages are optimised within Google’s best practices in order to rank higher, and ultimately be positioned in the ideal locations where your customer is looking for your business. SEO Agency Sydney
Paid Advertising, Pay Per Click (PPC) is an advertising method in which you pay every time your ad is clicked. This achieves more instant results. For example, Google Adwords allows you to rank in the first 3 positions of the search page.
Content Marketing involves the creation of content such as videos and blogs in order to create brand awareness, traffic and lead generation. It is also intended to stimulate interest in its products or services and help guide the individual in making an informed purchase with great confidence.
Social Media Advertising is rapidly growing due to more and more people scrolling through their socials daily. These include platforms such as Facebook, Instagram, Twitter, LinkedIn, etc. Facebook has around 1.4 billion daily active users, therefore it is a crucial platform to raise brand awareness.
These are just a few of the digital marketing tactics you can use. But as with any marketing, the best results come when you combine multiple channels together to hit your marketing goals: attracting prospects, nurturing relationships and driving conversions.
Digital Marketing is a fully customisable tool, you can track what users do and come up with new strategies to target them regarding what is bringing in more traffic and what is failing. For example if you can see that your PPC campaign is bringing in lots of traffic, then you might want to increase your spending budget in order to skyrocket your ROI results.
One final thing you should know about digital marketing is that; in the 21st century, 84% of people do online research before going ahead with a purchase, and being able to re-engage individuals up until the decision making stage through numerous touchpoints is a must!
What is a Website Audit?
At Online Road our website audit is a full analysis report in which we diagnose and outline everything regarding your business’ online visibility such as; website speed, relevance of content shown, and authority from search engines. Consequently, we provide you with a full understanding as to what is working well or what is hindering your website from receiving the traffic it deserves in order to improve your sales.
What is a Strategy Session?
A strategy session is a set time where you make accurate decisions on how you will win while creating a vision for your company as best practices are followed.
At Online Road we want to establish trust and credibility with everyone we work with and therefore we offer a FREE 30-min digital strategy session with one of our marketing specialists.
Firstly we analyse your website, as well as your industry and competitors. We then establish a comprehensive strategy regarding how we can help you improve your online presence. Furthermore, we outline all the opportunities there are for your business to grow further online based on our extensive data-driven research.
This process is completely free without any obligation of signing up for our services. Get in touch with us now and claim this FREE offer before your competitors do and skyrocket your sales growth!
For only a limited time we are offering a 30-min Strategy Session absolutely FREE, NO OBLIGATION.
How Long Does It Take To Get Started?
Work usually starts within 1 week, depending on access and your service requirements.
Online Road offers a $1,500 FREE marketing strategy session which will pinpoint exactly where your business is at and how we can get the ball rolling in order to improve your online presence so that you can dominate your competitors and sales.
How Can I Get Started?
Firstly, we need to take a good look at your current digital marketing strategy and see how everything is tracking and whether it is delivering the results you want?
Our Digital Growth Specialists will assess your SEO, paid advertising and social strategy. We analyse your industry and your business in detail outlining where you can improve and how we will achieve the results you want in order to maximise your company’s potential and present our findings in a FREE strategy Session.
So if you like what you hear, let’s not waste anymore time and get the ball rolling! Get your free audit & strategy session now.
Once you’re happy, our team will put your plan to work to achieve your goals. We also provide reports month on month because it doesn’t stop there. We want to increase your sales and improve more and more each month.
Our free strategy sessions are available for businesses we know we can add the most value to. If this is you, lock in your free marketing strategy session and watch your sales go through the roof
How is SEO Different to PPC?
SEO’s main objective is to rank you higher on search engines. This allows your website to obtain the best quality organic traffic through a carefully mapped out strategy.
On the other hand, PPC (Paid Per Click/ Google Ads) solely focuses on investing a specific budget to advertise your website. PPC will reach results faster, while SEO involves more time. Both are crucial marketing strategies to boost your company’s online presence, however, SEO usually receives a better ROI over time.