Meta Ads for builders that showcases your work and fills your enquiry list.
We put your building company in front of the right local homeowners and developers on Facebook and Instagram, and turn that attention into quoted projects.
Turn your best work into your best salesperson.
Run in-house by specialists and measured to the numbers a builder actually cares about: more enquiries, quotes and won work.
Get your free growth plan- Reach local homeowners and developers before your competitors do
- Showcase your build types with scroll-stopping visuals
- Generate project enquiries with lead forms and clear offers
- Stay front of mind with retargeting until they buy
Everything a building company needs from Meta & Social Ads.
One Meta & Social Ads plan built around how homeowners and developers actually search and choose. Delivered in-house, never outsourced.
Facebook & Instagram ads
Campaigns that put your building company in front of the right local homeowners and developers.
Creative that stops the scroll
Project photos and video edited into ads designed to earn attention and project enquiries.
Local audience targeting
Reach homeowners and developers by area, life stage and the interests that signal intent.
Lead forms & landing pages
Instant lead forms and landing pages that make it easy to request a quote.
Retargeting
Stay in front of people who visited your site or engaged, right through their decision.
Reporting to project enquiries
Clear reporting on reach, cost per lead and project enquiries, with spend in your own account.
Results we've delivered.
Real Australian businesses grown with the same in-house team and process we'd run for you.
A newly established building-materials supplier taken from unknown to strong market presence, reaching buyers searching for steel mesh and concreting supplies.
A 40-year waste specialist expanded into hospitality and manufacturing through SEO and brand-building social campaigns.
A digital transformation for a skip-bin and waste-management business, driving a step-change in organic visibility and enquiries.
A clear process, built to deliver.
Strategy & creative plan
We identify your ideal customer and plan the angles, offers and creative that resonate.
Build creative & audiences
We turn your photos and video into ads and build precise local audiences.
Launch & retarget
We launch prospecting and retargeting campaigns and route interest to lead forms.
Optimise & scale
We double down on the creative and audiences generating the cheapest quality leads.
Meta & Social Ads works best alongside the rest.
The best results come when your channels pull together. Explore the other ways we grow builders, or see it all in one plan.
- SEO for BuildersRank on Google for 'builder near me' and win more project enquiries.
- Google Ads for BuildersCapture high-intent searches and generate project enquiries fast.
- AI Search & GEO for BuildersGet recommended in ChatGPT, Gemini and Perplexity.
- Web Design for BuildersA fast, credible website that turns visitors into project enquiries.
- Marketing for BuildersEvery channel, one plan and one team
Also see our Meta & Social Ads services and Meta & Social Ads in Sydney.
Backed by the industry's best platforms and certifications.
We run your campaigns on enterprise tools like Semrush alongside Google's own suite, as a certified Google and Meta Premier Partner. Accurate data, verified best practice, and specialists working on your builders growth.
Loved by Australian businesses.
We've been working with Online Road for our digital marketing and the results have been outstanding. Their expertise in SEO, Google Ads and social media has significantly boosted our online presence and brought in more customers.
Working with Online Road has been a game-changer for Pierre Diamonds. Their team handled our SEO, Google Ads and Meta Ads with a level of expertise that has genuinely grown our online diamond store.
We've seen amazing results since working with Online Road in building our website and undertaking SEO and Google Ads. Highly recommend the team.
Online Road definitely does the most professional work. We have seen a massive increase in our organic traffic since we started SEO with them.
Jason and his team have done wonders for my growing company, helping it get to the next level. Genuinely great to work with.
We turned to Online Road for their digital marketing expertise and were impressed by their professionalism, creativity and dedication to our success.
The designers were extremely creative in making the site visually appealing, with videos, images, text and testimonials all in the right places.
The designers were extremely creative in making the site visually appealing, with videos, images, text and testimonials all in the right places.
We turned to Online Road for their digital marketing expertise and were impressed by their professionalism, creativity and dedication to our success.
Jason and his team have done wonders for my growing company, helping it get to the next level. Genuinely great to work with.
Online Road definitely does the most professional work. We have seen a massive increase in our organic traffic since we started SEO with them.
We've seen amazing results since working with Online Road in building our website and undertaking SEO and Google Ads. Highly recommend the team.
Working with Online Road has been a game-changer for Pierre Diamonds. Their team handled our SEO, Google Ads and Meta Ads with a level of expertise that has genuinely grown our online diamond store.
We've been working with Online Road for our digital marketing and the results have been outstanding. Their expertise in SEO, Google Ads and social media has significantly boosted our online presence and brought in more customers.
Meta & Social Ads for Builders, answered.
Do Facebook and Instagram ads work for builders?
Yes, especially for reaching local homeowners and developers and showcasing your build types. Strong visuals build trust and, paired with lead forms and retargeting, social becomes a reliable source of project enquiries.
How much do Meta ads cost for builders?
You control the ad spend, which stays in your own account. Our management fee is set after a free strategy call, on a 90-day minimum then month to month. We focus on lowering your cost per project, not just spending more.
Will social ads bring real project enquiries or just likes?
We build campaigns for project enquiries, not vanity metrics, using lead forms, conversion tracking and retargeting. Reporting focuses on cost per lead and the quality of what comes in.
What if I don't have professional photos?
We work with what you have and can guide simple, high-impact ways to capture your build types. Even well-edited phone photos and short videos perform strongly.
Ready to grow your builder business?
Book a free strategy call and we'll show you exactly where the growth is hiding.
Book a free strategy call